In "Following The Guru", you can learn some valuable lessons that will ramp up even your 'non-guru' offerings and have other marketers looking to you in amazement. Here are a few things you will learn about: - Successful affiliate marketing. - Running your own profitable affiliate program. - Blogging for easy cash (even for the newbie) - How to successfully use sites like eBay to generate incredible profits. - How to double, triple or even quadruple the value of your info products. - How to generate extra revenue (in addition to traffic) with articles. - How (and why) you could be your own next product. - How to 'ethically copy' and create order pulling sales copy.