SEO or Search Engine Optimization is the process in increasing the amount of traffic to your website by getting your site ranked high in the search engines.
As we have all searched the web ourselves we know it‟s common to look through the first 3-4 pages. This is why SEO for your site is so important. We are sure you are aware when you search for something in the search engines, you will commonly see over a million results come back.
If you are not on those first 3-4 pages, you are greatly increasing your chances of failure, being like millions of other sites out there that never get noticed.
Ranking on the first few pages can be done simply with SEO. It does not matter if your site has been up for only a few weeks. With a good SEO strategy this can be achieved. Our site was ranked on page 1 of Google within 3 days using some of these methods.
Search engines seek out information on what people are searching for and what websites are visited. There are millions of search engines, but they basically all have the same principles in mind when it comes to ranking. Here are some examples of what typically search engines consider when ranking a site:
Is the keyword included in the domain name?
Are there keywords listed in the title tag?
Are there links pointing toward the domain name?
Do the header tags include keywords that are related?
Is the content on the page keyword rich?
That is just some of the many factors search engines consider when ranking a site. One thing that still remains a mystery is the Google Algorithm.
This is Google‟s shielded secret that is constantly changing.
Now let‟s uncover the mysteries of exactly how you get Google and other search engines to notice you, and the key factors needed to execute SEO and optimize your site to the fullest.